Microsoft Teams with JiWire to Dominate Muni Wi-Fi Advertising
Filed in archive Wi-Fi on July 18, 2007
ComputerWorld's Matt Hamblen reports today that Microsoft has announced an agreement with JiWire to work together in placing ads on municipal Wi-Fi networks, starting in Portland, Oregon and Oakland County, Michigan.
"The two companies would not disclose terms of the alliance but said they will place ads in a variety of styles, including so-called ultramercials, which are interactive ads that Wi-Fi users agree to watch in return for free network access," Hamblen writes.
As Chris at LiveSide notes, "With Google not yet having a clear lead in this area, this could potentially be a very lucrative business for Microsoft..."
More here from TechSpot ... more here from Wi-Fi Networking News ... and more here from CNET News.
Tags: JiWire Microsoft municipal citywide muni WiFi WiFi Wi+Fi wireless hotspot advertising ads advertisem
Trackback: http://www.creative-weblogging.com/publish/mt-tb.pl/81778
Addthis
Ask
Blinklist
del.icio.us
Digg
Fark
Facebook
Google
Lycos
Ma.gnolia
Mr Wong
Netscape
Netvousz
Newsvine
Reddit
StumbleUpon
Slashdot
Tailrank
Technorati
Wink
Yahoo
Vote for Microsoft Teams with JiWire to Dominate Muni Wi-Fi Advertising:
|
Rating: 8.40 out of 5 vote(s) cast.
|
Marketplace
| RSS |  See all blog subscribe options |
 What is RSS? | |
| Yahoo! |
|
| Addthis |
|
| Bloglines |
|
| Follow us on Twitter! |
