The Hampton Roads Daily Press' Michael Rau looks at all the buzz surrounding Microsoft's Zune Wi-Fi-enabled MP3 player -- and he isn't impressed.

"Microsofties are touting the Zune's Wi-Fi capabilities as the feature that will challenge the iPod's domination in digital music players, but I'm not so sure," Rau writes. "Ostensibly, Zune users will, within the range of their Wi-Fi transceivers, be able to share multimedia. But sharing in this context is a suspect term. It doesn't mean that one user would be able to download the file from another user via the wireless connection. In fact, such file sharing is specifically disallowed. What it means is that if one user plays a song or video file, the other user will be able to consume it simultaneously -- within range of the Wi-Fi connection."

"Maybe I'm just cynical, but who cares?" he asks. "How many of us have been listening to a song or watching a video podcast and felt compelled to have the person standing next to us share the experience? It's a novel feature and maybe someone will find it appealing, but I can't imagine this particular feature being so popular as to, in itself, motivate consumers to choose the Zune over the iPod."